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Many sellers say, “I tried ChatGPT for my emails, but it didn’t sound right.” The truth? The problem isn’t AI. It’s your prompts. If you feed it vague, half-baked instructions, you’ll get generic fluff in return. To make AI output truly useful, you must guide it like you would a new SDR (Sales Development Rep) on your team. That’s where the RCTO framework  comes in. It gives ChatGPT structure: Role, Context, Task, Output. Use it and you’ll stop getting bland content and start

Building a personal brand and driving sales on LinkedIn isn't just for small-time coaches or those struggling for business. In fact, it can

During my 30+ year career in Sales, I learned and mastered follow up techniques that ensured I always exceeded my targets. Here they are!

Are you still banking on old-school sales techniques in a world where clients crave authenticity and real connections? The landscape of...

What is compassionate selling? Learn everything from definition to strategy and books with examples!

Imagine being the kind of person who can walk into a room - or pick up the phone, or log into a zoom call - and sell with confidence....